Our Story

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Ensure: The #1 Dr. Recommended Brand

Ensure was introduced into the market in 1973 and has been providing people with complete, balanced nutrition ever since. Ensure is the #1 Dr. Recommended Brand among doctors who recommend oral nutritional products to their patients. For over 50 years, we have focused on the science of nutrition. Our formulas have been developed with leading scientists and several clinical studies. We hold ourselves to a high standard when it comes to nutrition, and we continue to develop products and innovations that provide impactful nutrition for those who are always striving to improve.

Abbott Nutrition: Over 100 years of trusted, science-based nutrition

Founded to focus on innovative nutrition products, Abbott Nutrition built its reputation on nutritional excellence through solid scientific advances. We are a worldwide leader in nutrition science, research, and development. Abbott Nutrition is a division of Abbott, the global, broad-based healthcare company. Every day, our global team of scientists is working hard to discover and develop nutrition products and solutions that advance the quality of life for people of all ages. Healthcare professionals trust us to provide cutting-edge nutrition products that meet changing nutrition needs. And we deliver on their expectations—providing a vast array of nutritional products that help babies and children grow, work to keep bodies strong, and support the unique needs of aging adults.

Your Nutrition Partner

We are behind some of the world’s most trusted brand names: Ensure®, Glucerna®, Similac®, PediaSure®, Pedialyte®, and ZonePerfect®.

† Among doctors who recommend liquid nutritional products to their patients.